Art Direction & Production

Nakagawa is a comprehensive manufacturer of professional hair salon. Its products and procedures are based on the theory or reminessance, a concept of  “perfect living memory which is originally built into humans ”.  Humans are born with a memory of rebirth and follow a process of growth and maturity while repeating renewal of body tissues based on the programing of generation. This very spriritual cooperation was based on my love for flowers and artistic craft. We were exploring various art techniques to create the packaging. In the development of the final packaging played important role each stage of the creation process. Even the part that are actually not depicted in the final product made its imprint on it.